EtText is a simple plain-text format which allows conversion to
and from HTML. It provides an easy-to-edit, easy-to-read and
intuitive way to write HTML, based on plain-text markup
conventions. Like most simple text markup formats (POD, setext,
etc.), EtText markup handles the usual things: insertion of
paragraph tags, header recognition, and markup. However it also
adds a powerful link markup system, and tries to generate code
which conforms to XHTML.